Shot of Trivia

Happy National Bourbon Day*

Happy National Bourbon Day, a completely made-up holiday that obviously was not invented by a Kentuckian because a) every day here is Bourbon Day and b) if we had to choose just one day to so honor, it would not…

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Louisville creates official Bourbon District

In my new book, “Barrel Strength Bourbon: The Explosive Growth of America’s Whiskey,” I document the tremendous strides that Louisville has taken over the past five or so years to reclaim and celebrate the city’s place in Kentucky bourbon history….

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I Dream of… Jim Beam?

In 1964, the Jim Beam Christmas edition decanter sold for $5.99. On April 28, one of those bottles is expected to bring at least $100,000 at auction. The contents of this bottle made it extra-special, and we’re not talking about…

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Who was ‘Michter’?

When I first heard the name “Michter’s” a few years ago, I assumed it was a Dutch surname. I knew that the brand name had originated in Pennsylvania in the mid-1970s at a distillery that went bankrupt in 1990, and…

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The Negroni/Boulevardier/Americano

The Negroni is a classic cocktail featuring just three ingredients: gin, sweet vermouth, and Campari, a bright red apéritif with a bittersweet taste. If gin’s not your thing, substitute bourbon or rye whiskey and you’ll have a Boulevardier. Or leave out…

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They work the line

As you may know (and if you don’t, you should), it was Maker’s Mark matriarch Marge Samuels who came up with the idea to seal each bottle with red wax, thereby giving the brand the distinctive packaging that’s immediately recognized…

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